STV Radio Unveils New Logo Ahead of Launch
STV has unveiled a new logo for its soon-to-launch radio service, as part of its preparations for entering Scotland's commercial radio market.
The logo reveal comes as the broadcaster readies for a full branding rollout ahead of the station's launch this year. Previously, STV had confirmed the station's target audience, key presenters, and broadcast platforms, including DAB, online, and smart speakers.
- Target audience: 35- to 54-year-olds
- Broadcast platforms: DAB, online, smart speakers
- Breakfast hosts: Ewen Cameron and Cat Harvey
The radio station will be part of STV's newly formed Audience division, which brings together the company's TV, streaming, and audio services.
No official description of the logo design has been released yet.
Author's summary: STV Radio launches new logo ahead of debut.