Reddit's Human-Centered A.I. Strategy
Reddit is thriving in the A.I. era by pairing A.I. innovation with a human-first ethos, making it the third most visited website in the U.S.
According to Semrush's October 2025 data, Reddit ranks behind Google and YouTube, and ahead of Amazon and Facebook. The company's revenue increased by 68 percent, reaching $585 million between July and September.
Reddit's leaders are doubling down on the platform's identity as "for humans, by humans," while using A.I. to spark authentic conversations.
Author's summary: Reddit succeeds with human-centered A.I.